About The HRologist

Calm, practical support when the same pressure keeps repeating

The HRologist is a UK company founded by Naomi Withers in Mansfield, Nottinghamshire. We help schools, multi-academy trusts, families and workplaces find where pressure builds, and put calm, practical routines in its place, using the AmbiSense® framework.

BPS-accredited psychology qualificationCIPD Level 7Startup Awards Midlands finalist
Naomi Withers, founder of The HRologist
Meet the founder

Hello, I'm Naomi Withers

I hold a BPS-accredited qualification in psychology, with more than 10 years applying it, and a postgraduate qualification in strategic human resource management (CIPD Level 7). I've spent more than 25 years working with families, schools and organisations.

I'm also a mum of five, so I know school pressure from both sides of the gate. I built AmbiSense® because I kept seeing capable people and caring families blamed for problems the system had created.

  • BPS-accredited psychology
  • CIPD Level 7
  • Lean Six Sigma trained
  • 25+ years' experience
  • Mum of five
What we believe

The visible issue is rarely the whole issue

What gets labelled as behaviour, resistance or poor leadership is often a sign that the system is running hotter than people can manage. So we ask what is happening in the situation, and what support needs to be built, before asking what is wrong with the person.

1

Safety first

People think, learn and speak up when they feel steady enough to.

2

Design, not blame

We change the routines and moments where things keep breaking down.

3

Measure what changes

We track whether the new response actually holds.

See our approach and the research it draws on

What we are, and what we are not

We are

  • Non-clinical emotional safety training and consultancy
  • Neurodivergence-aware and trauma-informed
  • Practical: scripts, routines and measures
  • Working alongside your existing SEND, safeguarding and HR processes

We are not

  • Therapy or a clinical service
  • A replacement for CAMHS, your GP or specialist assessment
  • A replacement for safeguarding procedures or DSL decisions
  • Another one-off wellbeing day

Who we work with

Parents and carers

School anxiety, meltdowns and hard mornings

Support for parents
Schools and MATs

Attendance, SEND pressure and staff strain

Support for schools
Workplaces

Avoided conversations, burnout and people leaving

Support for workplaces

About the company

Where is The HRologist based?

The HRologist Ltd is registered in England (company number 15461549) and based in Mansfield, Nottinghamshire. We work online across the UK and in person in Nottinghamshire and the East Midlands.

What is AmbiSense®?

AmbiSense® is a non-clinical emotional safety framework created by Naomi Withers. It helps schools, trusts, families and workplaces find the repeated moments where pressure turns into escalation, then put scripts, routines and measures in place so those moments go more calmly.

Is this therapy?

No. Our work is non-clinical. It sits alongside clinical, SEND and safeguarding support, never instead of it, and we signpost when someone needs specialist help.

Not sure which path fits? Let's talk it through.

A short conversation about what is happening and what might help. No hard sell.